"We're filling that vast middle ground between the iPhone and electrical engineering, " he says.

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Aperion's 12 years of experience in designing award-winning home theater speakers, has been applied in engineering the ARIS from the ground up for natural and low-distortion reproduction of sound, even at loud volumes.

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This provides game developers with fertile new ground for engineering game experiences around the hybrid control capabilities.

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As Xerox fiddled with financial engineering, Canon continued to invest in new technologies to gain ground in the copier market, with new methods for printing multiple colours and finer, more efficient inks.

ECONOMIST: Canon

Companies like Fluor and KBR get paid for engineering down the line, from the facilities to get the gas out of the ground, to the gas-to-liquids operations necessary to transport the product, to the manufacturing plants around the world designed to run off the product.

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So when the iPad went on sale Saturday, Kyle Wiens and his team at iFixit snapped one up, tore out its silicon heart, and brought it to the semiconductor reverse-engineering specialists at Chipworks to have it x-rayed, cross-sectioned, ground through, photographed, and violated in every possible fashion.

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