It may seem that Banksy has become a victim of the hype machine that he alludes to in "Exit Through the Gift Shop, " but his lack of identity is what gives his notoriety its irony.

CNN: Banksy: Still hiding in plain sight

In proper museum style, and in spite of its miniature footprint, Museum has squeezed in an espresso machine and a gift shop, offering visitors refreshments and the chance to take home artefacts of their own.

BBC: New York City��s hidden museum

And to add another layer to the festivities, Chanel brought in a vending machine from which guests could insert a gift card and choose a single product, including nail polish, lipstick and eye shadow.

WSJ: Tribeca's Expanding Calendar