Nike benefits when you open your wallet or purse for the apparel, and as the weather gets warmer, sales of baseball gear and apparel should begin to pick up.

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Families with school-age kids often go away over the summer, and retired folks from the north like to head for warmer climes when the weather gets cold.

FORBES

Nietzel says he has made 29 searches for the treasure in six states, and he plans to resume his efforts when it gets a little warmer in the mountains.

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The idea is, is that as the planet as a whole gets warmer, you start seeing changing weather patterns, and that creates more violent storm systems, more unpredictable weather.

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