The forward-thinking design shattered the notion of 1960s glass-box architecture, Mr. Kundig explained.
We talk about this in the context of design thinking and game thinking.
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Clients have grasped the game changing potential of the vessel and made a valuable contribution to our thinking around the detailed design.
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The art of building a great customer experience starts with Design Thinking and is captured at the beginning of any enterprise project.
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Exemplified by Apple, and the success of their elegant products, design-thinking is proving to be more and more the competitive edge for entrepreneurs.
Such thinking permits the design of drug molecules to treat complex human diseases or to modify other difficult biological disorders.
And he only discovered the design because he refused to stop thinking about it.
Around that time he was taking classes at the d.school, learning about design thinking, about empathy, about iterative prototyping.
This is just the kind of public sharing of design leading to exposure and world domination that Adobe was thinking about when it bought the Behance portfolio empire last month.
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"Good retail design is about disrupting the consumer's thinking, getting them to notice you and making them linger for longer, " she says.
In the workshop, discussions of design extended to re-thinking city infrastructure.
Finally, American builders should learn from the design overviews used in much European urban planning, but extend their minds to reflect the sophistication of landscape thinking.
It does not advocate the vital commitment to landscapes that reflects the most forward visual thinking, through dynamic, inspirational design, and structured attentiveness to community histories.
" What's more, while the research hasn't even begun yet, one of the professors involved sees it as nothing short of a milestone, saying that "the outcome of the research will define the scientific and technological requirements for the design of humanoid robots able to develop complex behavioural, thinking and communication skills through individual and social learning.
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Max's coauthor introduced him to Yves, who needed some Web design work done, thinking Max would be good for the job.
What wows? our third question, introduces the experimental dimension using tools like assumption testing and prototyping, core elements of design thinking.
There are many other design-thinking principles that entrepreneurs need to heed, such as the fact that products and services are bought by human beings, not target markets segmented into demographic categories.
Recently I have been thinking that, just as design and technology combined to make the rich creative space that is digital media today, design and technology together will now begin to help leaders navigate their competing priorities, solve complex problems, and nurture fragmented relationships.
Not surprisingly, his thinking has been welcomed in film design and science fiction, where the laws of physics and finance can be overcome with CGI or words on a page.
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But one of the participating schools, University of Cincinnati, will offer a course called Innovation and Design Thinking, which a student could use toward a degree in business or engineering.
Even Intel, the microprocessor company that institutionalized inside-the-box thinking, has knocked together PCs that look like pyramids and vacuum cleaners, design exercises to stimulate long-dormant creative juices.
Employers thinking of establishing or improving a wellness program should carefully evaluate both the goals and the design of their program.
Jared Spool, the CEO of User Interface Engineering, a usability research firm, agrees that Toshiba is thinking about tablet design in a way that its rivals aren't.
In addition to thinking about the public's unceasing appetite for digital devices, Mr. Kane now must design chairs that won't crumple under the weight of an increasingly heavy population.
Present thinking seems to be that it will abandon the dual-payload approach in favour of a design that is modular enough that it can loft a single satellite that weighs anything from three tonnes all the way up to six, and possibly even eight, tonnes.
The thinking behind this (and it's interesting to see Intel increasingly involve itself in hardware design) is that many users want to be able to single-handedly detach the tablet, something that's often been tricky or at least inelegant with some of the hybrid Ultrabooks we've seen so far.
As we have learned from the late Steve Jobs, the best solutions to big problems come from that potent mix of critical thinking, powerful technology, and intuitive design.
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