Barely nine months after China joined the World Trade Organization (WTO) on December 11, 2001, I sat at a U.S.-China Business Council luncheon in Beijing featuring U.K. journalist Joe Studwell speak on his book The China Dream: The Elusive Quest for the Greatest Untapped Market on Earth.

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The ballet draws inspiration from the Dream of the Red Chamber, considered one of China's four great classical novels, written in the 18th Century by Cao Xueqin.

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Now my book The Chinese Dream is being published in China.

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The so-called American dream seems to be alive and well in China, but brands that miss the fundamental difference in emotions and motivations are not likely to be successful.

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However, in writing my newly-released book, The Chinese Dream, I traveled all over China and spoke to hundreds of people.

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China may dream of a different world in which the yuan ranks alongside the dollar, euro, sterling and yen as a reserve currency.

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It is my hope that it will not only serve as a bridge between China and the West, but also start an important conversation about the Chinese Dream.

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The school is one of the few American colleges that is a household name in China, and many Chinese parents dream of enrolling their children there.

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In my book The Chinese Dream, I urge people in the West to see the differences between China and the West as complementary rather than contradictory.

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The dream is to make a fraction of the fortunes made from early deals with China startups Baidu and Tencent.

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