And he occasionally throws in the funny bone from left field, as he did in a recent post about the best canine college mascots.

FORBES: Dogs and Blogs

In 2008, ESPN named the Banana Slug one of the best 10 college basketball mascots.

FORBES: University of California, Santa Cruz

To see which score best with the public, market research firm the Marketing Arm measured awareness, appeal and likability among sports mascots.

FORBES: Magazine Article