Emirates and Rolex will join other global partners UBS, DHL, LG, Allianz and Tata Communications.

FORBES: Formula 1 Season Off To A Flying Start With Emirates And Rolex

It's a great platform to raise visibility of the Tata Communications' corporate profile and portfolio of services to our target customers.

WSJ: Tata Unit Seeks Profile Boost Via F1 Deal

By insisting that an auction is the only fair way to allocate spectrum, the Supreme Court has cast into question other licences granted before 2009 by different means, including those of Reliance Communications and the Tata group, two giant firms.

ECONOMIST: What a scandal says about government and business in India

But one year on, Tata is now not only worth more than Reliance Industries, but both it and Reliance Communications combined.

BBC: India: Tata becomes India's wealthiest group