"There has to be a very, very clear and strong resolution, " said Yukio Takasu, Japan's ambassador to the U.N.

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Recently Bandai replaced its second president since the Sega fiasco with Takeo Takasu, who won his spurs at Sanwa, the group's bankers.

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Namco Bandai president Takeo Takasu said his company needs to sell at least 500, 000 copies of each PlayStation 3 game it creates to make a profit.

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Mr Takasu, who spent almost a decade in America embracing, as he proclaims, American management values, is widely seen as having a mandate to sell the company.

ECONOMIST: Japanese toys

Dr. Takasu Katsuya, 51, is president of Japan's Takasu Clinic.

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