Signet has attempted to gain an injunction to prevent the brand reappearing on Ratners Online, a jewellery e-tailer Mr Ratner hopes to launch in September with second ranking UK jewellers chain Goldsmiths.
In 2010, when online e-tailer Shangpin switched from being just a me-too discounter of end of season fashions to limited time, flash sales, revenue grew 20 times year-over-year.
While many people take great pride in shopping locally (vs. buying online from Amazon or some other e-tailer), they miss the point by hitting up Wal-Mart or another big box retailer.