The innovations that succeed are those that have the time and space to test and learn and the money left over to then iterate and tick and tack between different approaches until they nail the job of the user.

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Hurdles include a slew of classes OK'd by the state real estate regulatory agency, as well as a second, more advanced test. (In some states, lawyers can bypass some of those requirements.) Tack on another couple of years for this step, at which point you'll be ready to head out on your own.

FORBES: Magazine Article