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You can't tease people too much in press and publicity because it becomes annoying.
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The Vivo X1 may just be available for pre-order now, but the folks at BBK couldn't help but tease the highlights of its next-generation device already: bezel-free design, 1080p display, big battery and 13-megapixel camera.
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Besides, it doesn't make sense to tease an alien civilization with just a "hello, " considering that it could take millennia before we hear back from them.
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Obviously, we weren't satisfied with just a quick tease, so we caught up with him afterward to learn a bit more.
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We tease meteorologists about being wrong when they can't predict the weather to the exact detail, but their job is much harder than most people understand.
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That point wasn't lost on comedian Chris Rock, who took the stage to tease the very white audience about the very white lineup ahead.
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