• This isn't rocket science -- just take a cue from the smartphone market and build a slider QWERTY peanut with a friendly, stripped-down top layout.

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  • While effective marketing isn't rocket science, it's quite a balancing act to hit the sweet spot that delivers today's results while building the brand for the long term.

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  • It's time people realised the cost of ill health to the NHS, preventive healthcare isn't rocket science....yet as the doctor suggests, millions are spent on treating, rather than promoting!

    BBC: Scrubbing up: Your comments

  • It wasn't rocket science, but Fidelity's plan worked: Representatives from the Boston-based firm got to ask six out of 27 questions allocated to the crowd, or more than one out of five questions.

    WSJ: Q: What Does It Take to Get to the Oracle?

  • This isn't rocket science.

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  • Not fast enough, says Hogan, who says creating a new system shouldn't be rocket science.

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  • In our business we don't need rocket science, you need a passionate community partner, you need the people who take pride and pleasure and happiness in serving other people and making a difference.

    WSJ: Managing in Asia: Good Brew: Happy Employees, Local Flair; Starbucks Jinlong Wang

  • It doesn't take a rocket scientist to work that out.

    BBC: Redknapp relief at cup turnaround

  • At my first test location, the T-Mobile Rocket drove the ThinkPad to an average download speed of 4.88 megabits per second, versus just 1.36 megabits per second for the Verizon data modem.

    WSJ: A review of T-Mobile's HSPA+ system

  • They don't feel like a rocket is going to be landing on their head sometime.

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  • The December 2010 flight, much shorter and less demanding than this weekend's effort, wasn't without problems: the rocket experienced some engine hiccups on ascent.

    WSJ: SpaceX's Pioneering Flight Plans

  • He joked that initially "we had a tiny little factory" near a suburban strip mall, where space was so scarce that all the stages of a single rocket couldn't fit into the same building.

    WSJ: Private Space Run Makes History

  • Dimitri "didn't have to be a rocket scientist" to get into Microsoft's server using a known security bug, and theoretically he had the opportunity to do damage once achieving access, said Paul Zimski, a security researcher at Internet security firm Finjan Inc.

    CNN: Microsoft servers hit by another hacker

  • Jean Pascal Zanders, a chemical weapons expert and a senior research fellow for the European Union Institute for Security Studies, cast doubt on the use of chlorine, saying in an e-mail that one small rocket couldn't deliver the quantity needed to kill 25 people.

    CNN: SHARE THIS

  • He added that someone wouldn't have to be "a rocket scientist" to figure out what was going on.

    CNN: STORY HIGHLIGHTS

  • And while you didn't exactly have to be a rocket scientist to join the original space missions (the U.S. Mercury and Apollo programs recruited many test pilots), if you want to stand a chance against other heavily-qualified applicants, it's certainly an advantage.

    CNN: Middle aged spacemen needed for moonshot

  • The amount of radiation likely won't change unless there's a rocket engine developed that can speed up the interplanetary ride, researchers said.

    NPR: Astronauts Face Radiation Threat On Long Mars Trip

  • Don't think Kawasaki super-bike, think intergalactic rocket.

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  • Putting your content through your own buildings "is not rocket science, but Live Nation doesn't do it that way, " says Leiweke.

    FORBES: Magazine Article

  • The flight will be scrubbed for at least three days if the company's 18-story Falcon 9 rocket and teardrop-shaped Dragon capsule aren't ready.

    WSJ: SpaceX's Pioneering Flight Plans

  • The sports car look of the cabin is almost entirely achieved by the seats, but that feel is so reinforced by the firmer ride, the rasp of the exhaust and the quick reflexes of the engine and suspension that you can't help but think you're really in a posh rocket sled.

    FORBES: Vehicles Feature

  • It's not rocket science, Schoonewagen adds, and it doesn't cost them a thing.

    CNN: What your hotel knows about you

  • Scientists said they launched the satellite from midair to save money, compared with an expendable rocket launched from the ground, because it doesn't take as much fuel to break free of the planet's gravity.

    WSJ: NASA NuStar Telescope to Hunt for Black Holes

  • Mr. JONES: Oh, there's the human side of being an astronaut and that is when you're on top of the rocket and you've prepared for years to get there, you don't want anything to step into the way.

    NPR: Former Astronaut on NASA Risk Assessment

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