But these playful supernatural elements don't gel with the movie's psychological pretensions, or its eager, addle-headed urge to shock and perturb.

CNN: Review: '23' is a bad number

The process doesn't collapse the gel's structure, as would happen in normal evaporation.

FORBES: Magazine Article

This type of color gel processing didn't take off in the early 20th century due to the mechanical complexity, and it would have been inferior to a chemical process since each frame carried only one-third of the full color information.

ENGADGET: World's oldest color film footage discovered in museum archive (video)

Why didn't I wear a baseball cap instead of hair gel?

CNN: The county where no one's gay