It requires effective management, the right publishing tools, a state-of-the-art content managementsystem and the sharing of extremely granular data analytics to understand user behavior and preferences.
This experience taught me what it feels like when a small business owner is looking for the right hosted Customer Relationship Management (CRM) system for his business.
At the Javelin service at St Pancras International, there were huge queues right down to Euston Road at one point, but the crowd managementsystem coped.