Armed with the root-cause research, the airline was able to take relatively inexpensive corrective actions, such as synchronizing information systems, clarifying communications procedures, and training pilots in communications skills.

FORBES: The Root Cause Of Your Customer's Anger

Indeed, Apple's iSync--a tool for synchronizing personal information between the computer and disparate mobile devices--and its calendar software iCal both saw upgrades just last week.

FORBES: Magazine Article