Penney bringing back many of the promotions and marketing tactics that it swore off.

FORBES: J.C. Penney Quietly Lost Another Top Marketing Executive Amid Failing Turnaround

Next up, the "Obstacle Course" tech demo, which was so painful to play we almost swore off the controller altogether.

ENGADGET: Hands on with Nintendo's Wii controller

That night, like any sensible trader I swore off solar stocks forever.

FORBES: They're Baaaack!

The worker-poets of the 1830s, who swore off sleep to instead live the free lives they aspired to at night, all night, would be proud.

BBC: Hemingway did not drink here: Paris nights now

When Howard Stern signed on with Sirius satellite radio in 2004, the shock jock swore off free radio and its federally mandated decency standards--for life.

FORBES: Why is the King of All Media giving away his show?

Starting this week, the 110-year-old department store chain will bring back some of the sales that it swore off last year, the Associated Press reports.

FORBES: J.C. Penney Returning To Gimmicky Sales Shows A Turnaround In Tumult

And at least when Farley swore off Super Bowl advertising by Ford a couple of years ago, he already had established Ford as a leader in the entirely new and increasingly crucial space of social-media marketing.

FORBES: Ewanick Failed at GM Because Omission Became Main Mission