"It's not scientific, but I'd say about a third that came in were first-time visitors, " says Ms. Lustmann, who opened Sweet Crush Ice Bar in Los Angeles last August after working for about 10 years as an attorney.

WSJ: Make Daily Deals Work Long Term

Relish sweet touches like a mini bar filled with beer, soda and water, plus a pastry awaiting you each day.

BBC: Daily deal: Mexico for epicureans

He adds nothing bar a teaspoon of saccharine in the sweet barrels.

BBC: England's West Country: Still the apple of our eye

Six chocolate lovers trying to indulge their sweet tooths, uh, teeth, will find a GPS tracker instead of a candy bar when they rip into their treats.

FORBES: Nestl�� Replaces Willy Wonka's Golden Ticket With A GPS Tracker in 'We'll Find You' Kit Kat Campaign