Part of the plan involves bidding for funding to make Perth one of the "super-connected cities" which were first announced in Chancellor George Osborne's autumn statement.
Only after a year, will Windows 8-based, super-thin, touch-based with 10 hour connected standby devices have been in the market long enough to get a sense of how buyers will react.
Mercedes-Benz executives, dealers and others are busy this week attempting to take maximum advantage of the other significant part of their brand-building opportunity connected to the Super Bowl: having their name on the Mercedes-Benz Superdome that will be hosting the game on Sunday.
The energy concerns of the future have also been taken into account with grand schemes of super-fast charging batteries supplied ultimately by solar or wind power connected to the stacking stations that could even feed back into the energy grid of the city itself.
With a wheel off design and super flywheel, the iPhone connected bike trainer is engineered to produce an ultra-realistic road feel, equivalent to the inertia of an actual rider on the road.