It is the sort of easily understood message that has increased Mr Farage's profile - as has his Boris Johnson-esque political maverick style, such as recently laughing off David Cameron's jibe that UKIP had some pretty odd people in it.

BBC: How UKIP became a British political force

As late as 1987 the old guard--IBM and the minicomputer stalwarts such as Wang and Digital--was still laughing at chip PCs.

FORBES: The Enemy Beneath