The U.S. Strategy Toward Sub-Saharan Africa reflects the core components and strategic priorities outlined in the Presidential Policy Directive.

WHITEHOUSE: Our Top Stories

Today the White House announced a new U.S. Strategy Toward Sub-Saharan Africa that provides a proactive and forward looking vision grounded in partnership.

WHITEHOUSE: Fact Sheet: The New Strategy Toward Sub-Saharan Africa

Genentech's biggest obstacle is its sub-optimal marketing strategy.

FORBES: Street Fight: Genentech

Here, Boff explains why the unorthodox Sub Rosa has been a good fit for the iconic brand and its overall agency strategy.

FORBES: Tradition Meets Experimentation In GE's Creative-Agency Mix