One of the greatest successes of structured content is the Tumblr blog platform.
FORBES: With All Content Moving Mobile, Karen McGrane Writes, The API's The Thing
It was because Facebook had clearly thought about these topics and invested significant resources in creating a structured and detailed content review process and guidelines for user interactions that we focused on it.
And because of how the content is structured, these elements can be called in a reliable, programatic way.
FORBES: With All Content Moving Mobile, Karen McGrane Writes, The API's The Thing
While BI has gained mainstream traction in the structured data world, content analytics have not yet in the unstructured content world.
FORBES: Information Governance Even More Important In The Era Of Big Data
While Attivio has an elegant system, just the idea of attempting to enhance reporting and dashboards with relevant unstructured content and with structured data seems very powerful and can be done in quick and dirty ways.
Automated Insights (ai), based in Durham, North Carolina, is on a mission to revolutionize the types of content that are powered by structured data, particularly in the world of sports, finance, and real estate.
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The company split itself in two, one half publishing the magazine and the other managing the mainframe database of content that powered the magazine (and eventually, on-screen listings.) Benefitting, perhaps, from the fact that the content of the magazine was highly structured (and repetitive) to begin with, the database part of the company set out to abstract the ongoing production of the listings from their printed form.
FORBES: With All Content Moving Mobile, Karen McGrane Writes, The API's The Thing
For the author, the structured fields of each post type streamline the process of posting content.
FORBES: With All Content Moving Mobile, Karen McGrane Writes, The API's The Thing
Big Data covers both structured data (e.g. that in ERP systems) and unstructured content (e.g. files stored in SharePoint).
The moral of this story is that information hoarding in order to leverage Big Data tools may work in the structured data world, but will not work in the broader information world that includes unstructured content (the Word file, PowerPoint presentations, CAD files, audio files, and other large data types that dominate corporate information stores).
FORBES: Information Governance Even More Important In The Era Of Big Data
The APIs are structured in such a way that well-implemented code will collect valuable information about how the content is used as a side effect of educators, parents, and others simply doing their daily work.
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