Ben was dressed in his usual urban streetwear, the only black man in the room.

NEWYORKER: Dead Man Laughing

"The swimwear business has transitioned in the past couple of years to become part of streetwear, " he explains.

FORBES: Magazine Article

Teens are flocking to bowling alleys, where some are stealing shoes to wear as streetwear--a mini fashion craze.

FORBES: Out of the Gutter

Pacific Sunwear, whose d.e.m.o. division catering to casual teen "streetwear" has been struggling, said sales dropped 9.4% from last August.

FORBES: Magazine Article

Streetwear fashion has long drawn inspiration from hip-hop, so the interest in cross-platform collaborations between designers and rappers makes sense.

FORBES: Eminem Releases A Hat To Announce And Promote His New Album

They were sure they didn't want to become just another streetwear brand.

WSJ: How Acne Studios Became a Fashion Powerhouse

When he returned from the tour, Keith Hufnagel, founder and owner of the streetwear firm HUF, hired him to design skateboard graphic at his shop in San Francisco's Tenderloin district.

WSJ: Songs as Catchy as Advertised | Hanni El Khatib | By Jim Fusilli

Pacific Sunwear (nasdaq: PSUN - news - people ), whose d.e.m.o. division catering to casual teen "streetwear" has been struggling, said sales dropped 9.4% from last August.

FORBES: The Eagle Has Landed

Lately more and more musicians have teamed up with clothing designers in order to reach fans from both worlds while abiding by their distinct brands, and plenty of rappers have found great sartorial foils in streetwear companies.

FORBES: Eminem Releases A Hat To Announce And Promote His New Album