As an innovation strategy it is hard to fathom unless you say a device is essential to the platform strategy.
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"This partnership is our first move into the Connected TVs space and supports our platform agnostic strategy, allowing consumers to access their music on the platform of their choice" comments Ben Drury, CEO at 7digital.
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Each player sees the e-book as a cornerstone of its larger platform strategy and business model.
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Shope asks him to talk about the difference in platform strategy between developed and emerging markets .
With BiTMICRO's new platform strategy, the next-generation SSD storage products have been designed to fully maximize the new ASIC features.
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After the acquisition, IBM will iron out a consistent platform strategy.
Instead, the company wants to create a content platform strategy that ties together all of its ragtag content and app experiences into a single customer relationship.
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"We are betting big on the cloud with our most successful product, and we are investing heavily both in the product engineering side and the physical infrastructure side, " Tim O'Brien, Microsoft's senior director of platform strategy, said last year when the company first unveiled a Web-based version of its Office software.
Williams also shared the history of Twitter, identifying the moments of serendipity rather than strategy that created the platform.
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It offers no guaranteed solution to the long-lamented lack of a unified platform or strategy for the unfocused opposition.
All good things come to an end and this month marks the launch of a new publishing platform and strategy.
This is familiar ground in media-entertainment, a field that defines itself in part via the ongoing strategy debate of bespoke platform vs. open systems.
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Enforcing a single-platform mobile strategy is both quixotic and wrong.
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If you expected Nokia to just kick its waning S60 5th OS to the curb in 2010 after positive reaction to the Linux side of its dual-platform smartphone strategy, well, it ain't gonna happen.
Relying largely on a cross-platform mobile strategy and mobile advertising, TV Guide Digital has seen very positive results since it launched its iPhone app in October 2009--more than 1 million downloads of the app within six months of launch, and a total of 3.5 million downloads so far across iPhone, iPad and Android.
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The startup's "Mickey Mouse" strategy, as Vesterbacka calls it, which involves expanding into toys, shirts and cookbooks, is married to a "Tetris" strategy, expanding across every platform imaginable.
The big question for Apple is whether it can afford to follow a unique platform and ecosystem strategy for much longer, where everything ties back to the apps and content platforms.
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The company has recently taken its mobile Web strategy to its new MocoSpace Game Platform.
From the start, they decided to focus Vanguard on one-design dinghies, which, like one-design racing cars, are meant to provide a platform where skill and strategy, not equipment, win races.
Net platform, which is its strategy for delivering software as services available over the Internet from any computing device.
Kinder Morgan was the first to take the MLP structure and use it as the platform for an aggressive growth strategy.
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Intuit adopted such a strategy when developing Fasal, a mobile platform that delivers agricultural market price information to farmers in India.
In a deeper sense, YouTube is following the classic Google strategy of using the Web as a platform to empower more developers, creating a swarm bigger than anyone else can find.
This may include finding the external expertise to carry out a long-term strategy or simply deploying a new technology platform that does the same job more efficiently and cost-effectively than an in-house option.
The opposite of the packaged applications strategy is the whitespace strategy in which Salesforce seeks to become a platform for filling unmet needs with custom solutions.
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Every entrepreneurial venture begins with a single step and bringing a book to market, platform or no, requires planning, strategy, and tactics to achieve the most modest degree of financial success.
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Cutting through all the talk about what will happen to its troubled Symbian operating system and future OS, Meego, new Chief Executive Stephen Elop said Nokia would streamline its development strategy for both, centering on a cross-platform framework called Qt.
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This competitive look also provides an excellent platform for discussing and establishing a pay positioning strategy post-IPO.
Instagram has had stunning success on a purely mobile platform and Facebook needed a more robust mobile strategy.
The startup has already expanded the mobile game onto every platform imaginable, while simultaneously deploying a brand strategy, a la Disney, to craft a larger story around its game.
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