Next year will probably be a bit easier for Mr Stitzer but it will not be dull.

ECONOMIST: Cadbury

However, Mr Stitzer made no reference to Hershey making a possible bid to rival Kraft's offer.

BBC: Cadbury fights back against Kraft bid

Stitzer said there were also new products slated for launch in Britain but wouldn't give any details.

FORBES: Food

Cadbury chief executive Todd Stitzer said Cadbury's performance in recent months had continued to "exceed expectations", demonstrating that Cadbury's strategy of remaining as a standalone company was working.

BBC: Cadbury fights back against Kraft bid

At a presentation in London on Wednesday, Chief Executive Todd Stitzer brandished a new brand of gum, called "Layers, " due to be released in the U.S. later this year.

FORBES: Food

Having cut costs by closing 33 factories and pruning over 10% of the staff, Mr Stitzer announced plans in June for a further 15% reduction in both factories and headcount.

ECONOMIST: Cadbury