And so they have a stereotype of women are either A, B or C.
You might also reach for the stereotype of women with several cleaning jobs.
Here Ms. Sandberg's book dissolves into a soup of contradictions that foster a single gender stereotype: Women can't think straight.
Clearly, the evidence supports the old stereotype that women generally cry more than men, whether the cause is biological or cultural.
Vanguard's findings hint at a long-held stereotype about women as investors that they are somehow less aggressive than men when it comes to money management.
And, they shattered every stereotype about women in the Middle East.
Once sequestered and voiceless, they are making their presence felt at home and the world and challenging the stereotype of Muslim women in India.
Women under stereotype threat begin their negotiation with lower asking salaries and focus on preventing their own failure, rather than focusing on promotion.
FORBES: It's Not You, It's Me - Negotiation and Stereotype Threat
Although there exists no clear prescription for overcoming the stereotype threat effect, women can learn how to be better negotiators by recognizing its existence.
FORBES: It's Not You, It's Me - Negotiation and Stereotype Threat
Only when people on both sides of a salary negotiation fight against the stereotype threat effect will women truly be able to negotiate fairly and without fear of prejudice.
FORBES: It's Not You, It's Me - Negotiation and Stereotype Threat
In fact, the West has seen its Orientalist stereotype contradicted with the photos illustrating women leaders in the revolutions.
Before stereotype threat becomes a thing of the past, both women and men need to recognize and counter it.
FORBES: It's Not You, It's Me - Negotiation and Stereotype Threat
And as though to confirm the stereotype - everywhere you turn in the capital - it's the women you see at work.
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