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Celebrities like Usher, Antonio Banderas, and Gwen Stefani have all successfully followed suit.
FORBES: Smelling Out Sales In Perfume
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Gwen Stefani, who reunited with her band No Doubt, showed up in an oversized sparkly tailored jacket from Balmain and leather leggings.
FORBES: Taylor Swift To Justin Bieber Strut On The American Music Awards Red Carpet
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She's got Gwen Stefani's just-a-girl strut down on ''You Can't Win, '' a punchy guitar rave-up about making peace with your inner walking disaster.
CNN: Review: Kelly Clarkson's 'Stronger'
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Her warbling feral pop vocals have already drawn comparisons with Gwen Stefani, who she often covers in her set, and the queen of theatrical pop Kate Bush.
BBC: Marina And The Diamonds
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Licensing deals buttressed the earnings of several Cash Queens, including Gwen Stefani and Jennifer Lopez, who boast their own clothing lines and have stamped their names on popular fragrances.
FORBES: The Top-Earning Women In Music
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Barts, with performances by Beyonce, Gwen Stefani and Prince.
FORBES: A Russian Billionaire in Tinseltown
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The ceremony featured performances from the Beastie Boys, who entered the stage on bicycles and skateboards, No Doubt singer Gwen Stefani being lowered from a giant clock and Nelly doing a duet with Pharrell Williams.
BBC: NEWS | Entertainment | OutKast win at MTV Europe Awards
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Some, like Beyonce, Carrie Underwood, Gwen Stefani and Queen Latifah, are the faces of major cosmetic brands, while others, like Jennifer Hudson, Janet Jackson, Marie Osmond and Mariah Carey, offer up their images to popular weight loss systems.
CNN: STORY HIGHLIGHTS