Numerical and statistical methods are used to make many decisions for decision makers, but numerical and statistical methods are just one of many decision making tools that form a complete decision making tool kit.

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But in an increasingly complex world that is over-flowing with complicated statistical probabilities upon probabilities, being willing to make a simple decision is often far safer in the long run than choosing nothing for fear of making a mistake.

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From a statistical perspective, Snow wants to add value to the front office without clouding the decision-making process.

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Too often, people believe the approach to solving complex questions is to just reduce our standards for confidence when making a decision about data (more technically, this may translate to reducing the level of significance in a statistical test).

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