Beam was first to release flavored bourbon in 2009 with its Red Stag brand, infused with a black cherry taste.

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Hard-line opponents of hunting accept that such a formula, combined with a ban on hare coursing and stag hunting, may be acceptable to many Labour MPs who have so far voted consistently for an outright ban.

BBC: Consultation on future of hunting

We were sitting in Shafer's airy tasting room in the Stag's Leap district of the Valley, with four decades' worth of Shafer Hillside Cabernet on the table- starting with 1978 vintage and ending with 2007, the winery's 25th-anniversary bottling.

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With a focus on the industrial sector, STAG aims to invest capital for higher returns in second tier markets where there is less occupancy and rent volatility.

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Ronan Gorman of the Alliance tells me stag hunting is a "non-lethal way of dealing with the problem of a rapidly increasing deer population".

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But while the Countryside Alliance is keen to emphasise that at the end of the hunt, the stag is free to go, animal welfare campaigners are not impressed with that argument.

BBC: NEWS | UK | Northern Ireland | Frustrations of hunter and hunted

Cruise ships with all-night bars, resorts that cater for stag and hen nights and a swimming pool area where tourists can sleep off the hangovers the next day will be winners in this type of tourism, according to the trend forecasters.

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He is shipwrecked en route, emerging from the wreck with the bleary air of a groom awaking from a successful stag party.

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