The good news is that, with its stable of high-profile contributors, Bloomberg View is already, on day one, one of the better op-ed pages out there.

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While the business side was always frustrating, the awards and critical acclaim continued to pile on as did his stable of high-profile clients, who range from Danes, whom he first dressed for the Academy Awards when she was 15, to Celia Cruz, the iconic Cuban singer.

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Since then, Viacom has steadily been adding a slew of smaller-profile sites, like iFilm and XFire, to its digital stable.

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The latest addition to the Nike stable was welcomed in a pre-recorded video by three of the highest-profile sportsmen in the world: England and Manchester United footballer Wayne Rooney, Swiss tennis player Roger Federer and Woods himself.

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