Using the natural attraction of sports and friendship, the Suns provide under-served youth the opportunities to gain the confidence that can only be obtained from challenging themselves both physically and mentally.
League-wide revenues are up five straight years since the 2005 work stoppage, and the annual outdoor Winter Classic has caught on as a big attraction on the sports calendar.
Once about regular season endurance, baseball now more closely mirrors other sports by featuring an expanded postseason tournament as its main attraction.
Especially, notes sports marketing specialist Bob Dorfman of Baker Street Advertising in San Francisco, when the attraction of a manager extends no further than the occasional stroll to the mound to yank his pitcher.