Companies fully invested in social like Dell show how specialized programs can be.

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Before fully committing money to Genentech, Perkins and his collaborators contracted out those questions to two specialized research outfits.

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Inspired by the success of pioneers such as microfinance site Kiva and crowd funding sites like KickStarter and indiegogo, I expect that once the JOBS Act is fully enacted and allows for equity investments by unaccredited investors we will see a surge of specialized crowd funding sites with great positive impact on deserving individuals and new ventures.

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