However, smaller developers lack the street credibility to market their software with consumer confidence.

FORBES: Apple's Mac OS Lockdown To End Developer Independence

Or, will Workday choose to go it alone, fortified by the proceeds of its expected IPO and the credibility that being publicly traded confers upon an enterprise software company?

FORBES: As Marc Benioff Cranks Up M&A, Is Pre-IPO Workday a Target?