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The SEC's latest report clarified that disclosure of material nonpublic information on the personal social media site of an individual corporate officer without advance notice to investors that the site may be used for this purpose is unlikely to qualify as an acceptable method of disclosure under securities laws.
WSJ: SEC Says Companies Can Use Social Media to Alert Investors
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As our Chief Product Officer Lewis DVorkin has said, we are putting authoritative journalism at the center of social media.
FORBES: , Social Media and the Advertising Mix in 180 Seconds
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As Chief Digital Officer, Brotman has responsibility for Starbucks core digital businesses, including web, mobile, social media, card, loyalty, e-commerce, Wi-Fi, and the Starbucks Digital Network.
FORBES: Chief Digital Officer for Starbucks on Technology, Change and Community