Wajam, an up-and-coming player in the social search space, is going beyond the desktop with social recommendatios for iOS users, which provides access to friend data across social networks when using Mobile Safari.
FORBES: Wajam Adds Social Search To Mobile - But Is It Safe?
Previously, Facebook expected to profit from the sale of virtual goods in mobile games, much like how it takes a cut of such sales from desktop games that run atop the social network.
In addition to leveraging Facebook, a number of niche platforms are creating great social environments for retailers to target consumers via both desktop and mobile.
FORBES: In Defense Of Social Shopping: Driving Sales And Loyalty
Seesmic Social is a suite of social media management applications, available on your mobile, desktop, and web specifically for the Buyer Enablement portion of the Buyers Journey.
From mapping sites to social networks, web-based software evolves much faster than desktop software, which often looks old-fashioned by comparison.
Our users will have the same HD viewing capabilities that they have while sitting at their desktop, and still retain some of the features which make desktop viewing so great, like chat and other social features.
Desktop PC application platform Pokki announced that it is launching social games from Google Ventures-backed Kabam on its platform.
FORBES: Social Games Go Multi-Platform: Pokki Brings Kabam Games To Desktop
Most social apps for business are designed to work equally as well on your desktop, a tablet, even a smartphone.
What this deal means is that social games that were created for Facebook can be relatively easily moved to the desktop with Pokki.
FORBES: Social Games Go Multi-Platform: Pokki Brings Kabam Games To Desktop
The desktop FB site's not the only beneficiary of the new layout, as the Social Network is also bringing these features to its mobile apps as well to provide a consistent experience across platforms.
But they provide employees with locked-down desktop computers, limit the use of employee-owned technology, and often ban the use of social media applications outright.
FORBES: Make Your Workers Happy: Let Them Use Their Own Devices
As a connected economy, it took years to figure out how to monetize desktop and Google, nor many others like Amazon, Apple, Facebook, and name-your-social-media-flavor-of-the-day, are right on track with mobile.
FORBES: Google Does Not Have A Mobile Problem - Q4 Profits Still Rise
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