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The latest thing in Europe is SMS push services broadcasting a single message to multiple subscribers.
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The company does it all--it provides short messaging services (SMS)--multimedia services (MMS) Internet access (WAP) and wireless gaming.
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This has helped make it a popular alternative to SMS and MMS message services.
BBC: Whatsapp
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SmartPay links users' bank accounts to their mobile-phone numbers, enabling them to pay via short messaging services (SMS, or text messaging).
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The company makes money primarily from its mobile business as well as value added services like SMS, MMS, ringtones and mobile Internet in particular.
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While unfortunately named, the chat heads feature represents an elegant way of integrating disparate communications services including SMS, messaging and email so that the focus is on the person not the communications channel.
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Revenue from mobile phone sales has hence been increasing and is expected to continue the upward trend owing to both increasing smartphone popularity in China and also more emphasis on value added services like SMS, MMS, mobile internet, to name a few.
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China Mobile, the largest mobile service provider in the world, derives most of its revenues from mobile services as well as value added services like data, SMS, mobile Internet, voice mail and other features.
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This is something they are already seeing with regard to SMS revenues with the advent of mobile messaging services like WhatsApp, Pinger, and GroupMe, which use the Internet to send free text messages.
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Now, some services are starting to bring in the ability to swap SMS messages between phones and set-top boxes.
BBC: Turning on to interaction
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The services could be rendered on low cost devices in the form of SMS transactions or in the form of mobile applications for smart phones.
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