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If they succeed, they may bring some relief to media firms that have seen much of their business disappear into the vacuum: many in the music and newspaper businesses, for example, are pinning their hopes on the idea that consumers can be persuaded to pay small amounts for digital wares.
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It's not a charity site or a way for small businesses to sell their wares.
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We paid the fee to exhibit (which at the time seemed like a lot of money), brought a small shelf and displayed our wares.
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Amazon says most of its more controversial works end up on its site through the Amazon Advantage program, which lets small independent publishers sell their wares on the site.
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Microsoft, Amazon, Bonobos, and other online stores are also creating small retail sites to boost their wares over the holidays.
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In 2012, they are looking to create virtual trade shows to allow small businesses to demonstrate their capabilities and wares.
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Small merchants who have been frequenting eBay Marketplaces to sell their wares could be attracted by the opportunity to expand as they get access to a quick loan.
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From building her presence through social media and small fairs, she now runs a store and has taken her wares abroad.
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And small business would love it just as much if they could sell their wares to Shanghai locals.
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That small number Wei quoted would presumably fund business with an online storefront and a small amount of goods, which could be sold for proceeds to pay the loan and buy more wares.
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