During the last summer games, NBC devoted a hefty slice of their 272 prime-time hours to the sport, pumping up the drama of Michael Phelps last games, and so on.

FORBES: The Olympics Will Regret Dropping Wrestling From 2020 Games

In 1997, when Athens won the bid for this summer's games, the security costs were estimated to be just a thin slice of the overall budget.

ECONOMIST: Greeks bearing games | The

Talks that began this summer failed to produce much progress on the writers' key demands for a bigger slice of DVD profits and revenue from the distribution of films and TV shows over the Internet.

NPR: Film and TV Writers Go on Strike