The update enables fans to receive in-depth information and statistics about matches, teams and players, providing an even richer experience around Sky Sports' coverage of the new Barclays Premier League season, which starts on Sunday 19th August with Wigan vs.
ENGADGET: Football fans score additional content in Sky Sports for iPad update
Several petitions call for all Formula One races to be shown live on terrestrial TV, following the announcement last week that the BBC will be sharing coverage with Sky Sports.
Other women's sports - notably Twenty20 and one-day cricket, and netball - have received regular coverage on Sky Sports, while BBC Sport has shown women's hockey and Six Nations rugby online.
Five to seven years of this, with each bit of the sky being recorded in five different colours, should be enough to complete coverage of a quarter of the sky.
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The companion app experience will soon be extended to accompany Sky Sports' Champions League football coverage, with a further update to follow which will introduce a new second screen experience for golf fans ahead of the Ryder Cup in September.
ENGADGET: Football fans score additional content in Sky Sports for iPad update
Exane BNP Paribas analyst Philip Guest said Setanta would pay Sky a monthly fee for hosting its coverage, which was likely to offset the lost revenues from the closure of its pay-per-view service, Premiership Plus.
Sky TV has bought the rights to UK coverage, with the BBC paying to broadcast highlights.
Sky News received four gongs, including best news coverage for the UK riots.
We can't receive Sky channels in Holland, so I wouldn't get as much coverage at home.
These eye-in-the-sky cell towers hover between 70, 000 and 100, 000-feet and provide coverage for a 200-mile radius on Earth- but the darn things only stay aloft for 24 to 48 hours before freefalling to the ground (or tree, or lake, or Grand Canyon).
"We're not looking to rival Sky Sports, " said an ESPN Classic spokesman, who added that there were no plans to show live coverage of sporting events.
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