So you put this simulated worker on to market research.

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And, because it is a hyper-complex simulation, this simulated worker talks to his simulated coworkers and his simulated wife and his simulated mistress and whatever provides inspiration for a solid market analysis.

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"And, because it is a hyper-complex simulation, this simulated worker talks to his simulated coworkers and his simulated wife and his simulated mistress and whatever provides inspiration for a solid market analysis, " Travis said.

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