It may not sound so simple, but his new book outlines the steps one can take to get there (more on this below).
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It was a simple but crucial thing: New imports often don't deliver promos soon enough, failing (often fatally) to build on early retail enthusiasm, says Bill Deutsch.
The Japanese findings come after the U.S. National Transportation Safety Board said over the weekend that the battery in the Boston fire had not been overcharged, eliminating a relatively simple potential cause but adding new complexity to the investigation.
Current and future academics, historians and anthropologists will have a simple but deep dataset to analyze in new ways they haven't thought of yet.
But it would also have to be simple for the new owners - many of whom will never have used a stockbroker - to sell shares.
We're happy that Comcast is now offering the TiVo interface in certain markets as a paid option, and we'll be pleased as punch when those long-promised new DirecTiVo units ship out, but the simple fact of the matter is TiVo can't continue to rely on the same strategies and ideas that haven't worked for the past ten years.
The new look retains Apple's simple rectangular style, but still makes room for a low-key notch on one side.
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The new Orange and Baidu browser offers a highly customisable but simple interface for customers in AMEA, enabling them to access web-based apps and internet services unique to Baidu and Orange, as well as services like Wikipedia, Facebook or Twitter, amongst others.
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They were given no budget but a simple mandate: Be honest about what is old and what is new.
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This is simple to say but it is a profound shift in focus and gives rise to powerful new capabilities.
But the story is not as simple as is sometimes suggested, points out a new report from the Advanced Institute of Management Research.
But the new payment plan assumes that changing a whole industry is as simple as turning a few knobs and pushing a few buttons on the Medicare dashboard.
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The hook is simple enough: her new home and the surrounding community are placid and cobwebby, but she turns up to claim the property on a Harley-Davidson, wearing black leather and stockings.
But the goal for any pricing discussion is simple: how do we maximize revenues for this new medicine?
This sounds pretty simple when written, but can be a challenge during the exciting and sometimes tumultuous move into a new product line.
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New concoctions and creative marketing have helped beverage companies muddle through, but the simple fact is that there are just too many of them.
But the idea is simple: we must all continue to improve our existing skills and acquire new ones if we are to survive in a fast-changing world.
Mr Brennan would require a simple majority in the 100-member chamber to be confirmed as the new CIA director, but must first pass a procedural vote needing 60 votes.
Nintendo surprised owners of its Wii gaming system this morning with the launch of a new Internet-based service: The "Everybody Votes Channel" provides a simple but fun polling center where users can compare their opinions to their neighbors and players around the world.
But Mr Nebot set a price: constitutional change was to require only a simple majority in the new body, instead of the two-thirds in Congress needed now.
But, according to Jeff Haas, a professor at New York Law School, nonprofit situations are not simple questions.
Nigel Hollis, a former consumer goods marketer who is now chief global analyst at research agency Millward Brown, says nonconscious indentification may work well for simple, everyday purchases such as a box of Twinings tea, but bigger, more expensive purchases, such as a new car, are likely to involve much more complex decision making.
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