Dohle, who is forty-one years old, rose as an executive on the printing side of Bertelsmann A.G.

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For the distribution and printing side have already been taken by the likes of Amazon and the App Store.

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"Digital content is exploding online, and we've figured out how to monetize it, " says the father, a veteran entrepreneur who oversees the printing side while his sons work the Web site.

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Some say, it was the side-by-side placement on the printing press, some say the pockets in the wallets were the limiting factor, there is some limited indication that the card size was to match the pocket tobacco box to which these cards were held with a rubber band.

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Mr Sen was a resident of Queens and ran a printing business on the Upper West Side.

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Mr. Sen had recently opened his own printing store on the Upper West Side and was recovering from a heart attack earlier this year.

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Yet this "imbalance" persists because each side thinks the transaction is beneficial: The paper company makes money selling paper, and we make money printing editorial content and advertisements on it.

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