"If we can shorten the cycle so that new kinds of measurement can be pushed out rapidly to many sites, the period of time when the CAPTCHA is broken by miscreants shrinks, " he says.

FORBES: Magazine Article

Retailers have also tried to shorten the ordering cycle, so that manufacturers end up carrying more of the risk of managing stock.

ECONOMIST: America's shoppers

Looking to shorten the insight cycle, the company promises most customers will begin to see value from using the software before the 30-day free trial ends.

FORBES: Will Data Science Become the New Bottleneck?