But short-term memory can only store between five and nine things at once.

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Now that JASO has breached its key 50-week trendline, it seems likely that additional downside may be in store during the short term.

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And so, throughout the day, the more you shift contexts and the more unrelated those contexts are, the harder your brain works to transfer, store, and flush information out of short-term memory.

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However, limited same store sales growth in this quarter could lead to a short-term deterioration of company-operated restaurant margins.

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They incentivize for a short-term goal of delivering greater than budgeted results, rather than for base-store profit growth year over year.

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