It's like 'inverting' the signal on odd lines, or shifting it in time by 180 degrees of the color waveform frequency.
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However, in the world of social media, where talking about what is happening in the now is social currency, time shifting is a losing proposition.
Things are different in seismic-shifting ways this time, however.
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Time shifting is practiced most often by adults 35-49, who average 3.13 hours per week, while teens, (who totally have more important things to do) timeshift the least, just 1.5 hours per week.
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And an easy way to record HD for time-shifting at home is still missing.
Almost from the moment that Tivo came along viewers were time-shifting, storing, and watching TV on their own terms.
Another consideration: time-shifting is not a fad and so GetGlue and all its competitors have to think about creating flexibility that allows for on-demand watching.
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Time-shifting viewers, while now measured, are not as valuable to advertisers.
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But politically, the move would take the number of subcontinental teams to four and further strengthen a power base that has for some time been shifting eastwards.
Some amount of time-shifting is now an engrained consumer expectation.
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Time-shifting, as they call it, is not all that new.
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In a time of shifting job responsibilities, reclassification misunderstandings and economic uncertainty, private attorneys and the federal government have discovered long-ignored wage and hour provisions that can effectively raise workers' pay significantly.
Cable, satellite and now fiber-optic TV have long-since outpaced the over-the-air broadcasters in innovation, giving nearly all Americans the option of hundreds of channels of diverse content, on-demand movies and other programming, time-shifting, interactive features and bundled services.
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Available only to those in its (slowly) expanding FiOS network, Verizon is out to give subscribers a kinda sorta new way to watch television, and, of course, to cash in on the time-shifting craze while the window of opportunity is still open.
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Leaving the house reduces the expectation of availability by your family and friends and facilitates a clear shifting of gears from personal time to work time.
The New York-based DCM is one of the city's largest steel companies and has worked on many skyline-shifting projects, including the Time Warner Center and Bloomberg LP's Lexington Avenue headquarters.
With consumer confidence at an all time low, and at a time that households are shifting from consumption to savings, marketers are likely to cut back on domestic advertising spending.
An Obama-Kaine duo would almost certainly put Virginia's 13 Electoral College votes even more in play for the first time since 1964, shifting the battleground to Pennsylvania and its 21 electoral votes.
He remains a game-time decision with the series shifting to the United Center on Thursday night.
As for timing, is this a good time for investors to be shifting their 401(k)s back into stocks?
Livni's blindness at the time to the nature of shifting national interests and to the perils of placing our national security in the hands of others bespoke her foolishness.
So the ideas that are being talked about is how do we provide more incentive for clean energy companies like yours to operate profitably, and over time how do we start shifting away from less efficient ways of using energy?
About this shifting of cash flows and tax debts through time.
The Bee Gees went on to become the fifth biggest-selling pop act of all time, producing 28 albums and shifting 110 million records in a career that spanned four decades.
It looks as if all parties are planning to whip their MPs against the motion (at the time of writing, and things are shifting with some speed at the moment).
As I mentioned on CNBC last week, our research shows that while most enterprises are starting to invest in the cloud, they are most certainly not shifting over to it in a big way any time soon.
In its simplest state, this is geographical data with a timestamp, but when you plot this data onto the scenery of a map and then create a shifting window into the scene through the sequence of time, you create a data-driven story.
Being in the right place at the right time is a challenge in China's shifting landscape.
The case would head to the Supreme Court at a time when public opinion on gay marriage is shifting.
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