The Shift Index is a great piece of work that certainly indicates, yes, major companies do decline.

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In any event, there is nothing in the GDP numbers that would put in question the Shift Index analysis.

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It comes from The Shift Index which says that return on assets employed by large US quoted companies now stands at 25% of their 1965 levels.

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The Shift Index picks up that phenomenon nicely.

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Just as with the Index scores, over the past four months there has not been any dramatic shift for the Value score of any of the Apple brand in particular, though each of the brands did experience a uptick in October, similar to what happened with the Index scores.

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