Often sharing the photo with someone satisfies her desire, and a week later the idea of the purchase may no longer be interesting.

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Being forced to submit to a privacy-rending body scan or pat-down - unpleasant as it may be - is not likely to compare to the trauma that can flow from being forced to submit to showering or sharing a bunkroom with someone who finds you sexually attractive.

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In fact, sharing the world as you see it with someone else may be the ultimate social experience.

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That's convenient for people who live in their headgear 40 hours a week, but it's also nice for companies where employees share helmets -- after all, it'd be nice to take out your own lining so that you're not sharing the same sweat-soaked padding with someone else.

ENGADGET

"And then I couldn't push her too far, because then she would stop talking to me and sharing with me, and obviously she needed to share with someone that she could trust, " Zamsky said.

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We need so much more of that sharing because friendships and some familiarity brings along with it a very good chance of listening better to someone who has many of the same basic concerns and challenges in life.

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There are massive advantages, like sharing profits with friends and family, as well as the strategic credibility than can be gained from funding from someone you know, rather than from a professional investor.

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