He has had a solid success on his second trip to the plate as the founder and CEO of online game accelerator Sichuan Xunyou Network Technology, a company that supports up to 4, 000 online games in an online game market that has spawned billionaires such as Chen Tianqiao of Shanda Games, Ma Huateng of Tencent and William Ding of Netease.

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China's top home-grown internet portals such as Sina.com and NetEase - both of whom have US stock listings - are slugging it out for domination, along with games developers like Shanghai firm Shanda.

BBC: NEWS | Business | China's online games sales double