Something bold and sexy that reminds people about the underlying essence of the pursuit of happiness: its elusiveness.

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But that's to be expected because that's what's sexy, because that's what you know people are really talking about.

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Some 65% of people questioned thought open-top cars were not as sexy as hard-tops.

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Harley (nyse: HDI - news - people) was introducing the V-Rod, a sexy anodized-aluminum dragster with an all-new engine, chassis and suspension.

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"Many people do not find infrastructure to be one of the more scintillating or sexy topics, " he said.

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Because businesses need to do boring and un-sexy stuff to stay in business: print invoices, create orders, cut checks, pay people, track time.

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