John McCardell is vice chancellor of Sewanee: The University of the South, in Sewanee, Tenn.
For 425 spots in next year's freshman class, Sewanee received about 3, 000 applications, she said.
Some higher-education experts say the strategy could bring Sewanee accolades without actually costing it much money.
Crysdale is a professor of ethics and theology at University of the South in Sewanee, Tennessee.
Sewanee's Ms. Saxton said the university wouldn't need to dip into its endowment to accommodate the cuts.
"It's a bold move that will have the potential to put competitive pressure on Sewanee's peer institutions, " said Mr. Pals.
For Sewanee this was the right decision made at the right time.
Sewanee junior Kelly O'Mara said the tuition decrease would lower the amount of debt she and her parents will carry beyond her graduation in 2012.
Andrew's-Sewanee School, had to wait a little longer to get a glimpse of her boss' unprofessionalism during a previous temp job -- but it still didn't take long.
McIlhenny attended the University of the South in Sewanee, Tennessee.
She said Sewanee also expected the move to increase awareness of the college and possibly boost the number of applicants for the school year starting in the fall of 2012.
If not the first, Sewanee is the largest private school to institute such price cuts in recent years, said Tony Pals, director of communications for the National Association of Independent Colleges and Universities.
Also, feeling rushed when getting to the site by getting lost, not finding parking easily, or not allowing enough time to arrive, can all increase nervousness, says Kim Heitzenrater, director of career and leadership development at Sewanee: The University of the South.
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