Mr. Bye said providing cellphone service will allow Cox to offer a bundle of TV, broadband and wireless service.
Its largest such partnership is its deal with Verizon Wireless to bundle its VoIP service with high-end Android and BlackBerry handsets.
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But Internet service providers who want to bundle telephony to their customers using the public Internet will have to invest heavily in bandwidth if quality is to be acceptable.
They must sell public cloud compute IaaS as a stand-alone service, without the requirement to bundle it with managed hosting, application development, application maintenance or other outsourcing.
"Any consumer, anywhere can now enjoy an affordable, high-speed internet bundle that includes DIRECTV service, " said Shannon Campain, senior vice president of Sales and Marketing Operations for DIRECTV.
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It also spurred speculation that Apple was having trouble in its negotiations with Chinese mobile operators to come up with an exclusive deal to bundle subsidized handsets with service contracts.
Service providers must embrace cloud services and bundle them into their enterprise and small or medium-sized enterprise (SME) solutions.
Most of the data used to create the calculator comes from Bundle.com, an information service that tracks American spending trends by analyzing credit card transactions.
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Year-on-year, CPGA decreased in the fourth quarter of 2011 due primarily to lower handset subsidies as a result of T-Mobile USA's new unlimited Value plans, which do not bundle subsidized handsets as in traditional wireless service contracts.
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Its most immediate challenge is from the cable industry, which has invested heavily in its infrastructure and is now offering a bundle of digital television, broadband and voice service.
This could become an advantage as Medicare moves away from the existing fee-for-service system toward paying hospitals a flat sum, or "bundle, " for each patient with a given condition.
On the other hand, you have something like the Humble Indie Bundle, a pay-what-you-want service allowing gamers to get indie games on the cheap and support charity and the developers at the same time.
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They have to learn how to bundle those services into appealing packages and see both the end user and the digital service provider as customers.
Just in time for the holidays, Wal-Mart has announced its very own video download service, which will kick off in "beta" mode next week with an exclusive Superman Returns bundle.
At the same time, Apple pitched media companies on a "best of TV" subscription service to television networks under which customers would pay a monthly fee for on-demand access to programs from a bundle of participating TV networks, giving consumers another way to readily access television content.
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